Did you know it costs your coffee shop 5-10X MORE to acquire a new customer than it does to keep an existing one? If that isn’t enough, on average, your current customers spend 67% MORE than new customers.
According to the 2015 Colloquy Customer Loyalty Census, American households hold memberships in an average of 29 loyalty programs, but are active in only 12. This means you could lose money on time and effort, and your customers get no more value from your businesses despite being “loyal. According to the same census, while restaurant loyalty program memberships rose 107% to 55 million in 2015, that’s down from 171% growth in 2013.
This means if you’re not already utilizing a loyalty marketing program in your coffee shop…you should hurry over to this page and learn how to get started!
If you ARE already growing your coffee clientele with really great (and also automated so you save time and hassle…) loyalty marketing tools…your aresnal just got better!
YOU’VE GOT SOMETHING TO SAY
You know that Marketing 101 is that you send the RIGHT message to the RIGHT customer at the RIGHT time…something that CSM’s restaurant loyalty marketing solutions, SalesBuilder, already helps you do. You already do this by reaching customers via:
- Automated e-mail marketing
- Text message marketing
- In store tools (i.e. punch cards)
Now we’ve added a new way to engage your customers where you are and keep your restaurant top of mind…all with a simple “Like”!
PROMOTE LOYALTY WITH AUTOMATIC FACEBOOK POSTS
Super excited and ready to get started? You can learn more about Salesbuilder’s automated marketing tools, or the new Facebook posting options all while continuing the great messaging you are already using.